Additional menu

Brian David Hall

SaaS Growth 🚀

Growth marketer, working in public

I make videos, record podcasts, build tools, and write stuff to help marketers level up.

Main Content

Open Source Growth

There’s something missing from most marketing content on the interwebs. In a word: detail.

With a few free subscriptions, you can stuff your inbox full of newsletters that offer teardown after teardown – “Here’s what makes Stripe’s homepage so amazing!” 🙄

With just a few follows, you can build a Twitter feed full of fortune cookie platitudes – “Growth isn’t just about the product. It’s about the customer.” 🤮

If you find all this entertaining, great! And if you occasionally learn something, better still.

But if you’re seeking to put what you learn into practice, you’re gonna have a bad time.

Keep reading about Open Source Growth

Latest

Ben Labay on SaaS Experiments

In this episode, I talk to Ben Labay, Managing Director of CX Experimentation at Speero. He breaks down how to meet the challenge of doing user research when you’re selling a B2B SaaS product to a highly specialized market. Listen on Apple Podcasts, Stitcher, Spotify, Google Podcasts, or right here👇 Listen on SoundCloud SaaS Experiments […]

Andrew Anderson on SaaS Experiments

In this episode, I talk to one of my optimization heroes, Andrew Anderson. We cover discovery-based optimization – how to move beyond idea validation and increase your win rate several times over. Listen on Apple Podcasts, Stitcher, Spotify, Google Podcasts, or right here👇 Listen on SoundCloud SaaS Experiments · Discovery-based optimization with Andrew Anderson … […]

Polls, not surveys

Running complex, multi-question surveys and applying quantitative methods to the responses is a pseudoscientific waste of time, and you should never do it. If you disagree, please skim this article and then book time on my calendar so we can argue 🙏 That said, single-question surveys (a.k.a. “polls”) are a great way to uncover unknown […]