This post was originally sent out as an email to my now-defunct mailing list. You can read all such posts here, if you like. This week I want to challenge you to step up your Hotjar game. (If …
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VIP treatment for leads
This post was originally sent out as an email to my now-defunct mailing list. You can read all such posts here, if you like. Your website content is probably geared toward new visitors. That's …
The Happy Path
This post was originally sent out as an email to my now-defunct mailing list. You can read all such posts here, if you like. What pages on your site should you obsess over? Which ones can you …
Is optimization even worth it?
This post was originally sent out as an email to my now-defunct mailing list. You can read all such posts here, if you like. Before you let a slick CRO ninja sell you on optimization, or before you …
Make your landing page a little better this week
What kind of first impression does your product make? Clean, elegant, performant? Or messy, dense, and slow? Just-what-I-was-looking-for or WTF-does-this-thing-even-do? Either way, you can …
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All the feels
This post was originally sent out as an email to my now-defunct mailing list. You can read all such posts here, if you like. Been a minute since I sent an email. But I've been staying busy. Mostly …