👈 Home

Audit: Sílvia Pinho's website

Here’s a quick audit of Sílvia Pinho’s online instructor website:

… and here are my notes:

• “join us on the app” is unclear, consider removing
• great design + colors + energy
• “learn more” consider building to something more specific, idk what the offer is yet
• “click here” same note as above
• “level up your social media game” maybe, but maybe i’m confused and miserable?
• “clients on social media & upwork” some overlap, maybe unclear, can these be one offer?
• “trusted by” consider add labels and possibly “read case studies” CTA
• “clients on upwork” → “click here” → “start and grow online biz” slight mismatch to expectations, still dk the offer
• “how you can learn from me” - 3 ways, what’s the recommendation?
• “skillshare” → nothing on upwork?
• upwork course LP is solid - action-oriented CTAs, emotional language, clear “who it’s for” - good stuff

---

Next time I write something, I'll let you know.

Sign up and get a quick, skimmable update on what I'm publishing / recording / building / thinking, every Friday.

Subscribe